Privacy policy

Home Outlet Direct Privacy Policy

Last Updated January 29, 2025

OVERVIEW

This website is operated by Home Outlet Direct. Throughout the site, the terms “we”, “us” and “our” refer to Home Outlet Direct.

Our services are intended exclusively for users located within the United States. We do not intentionally market to, serve, or collect personal information from residents outside of the U.S., including Canada or the European Union.

 

This privacy policy (“Privacy Policy”) describes how and why Home Outlet Direct and its subsidiaries and affiliated companies and/or brands (collectively, “Home Outlet Direct,” “company,” “we,” “us,” or “our”) that might collect, store, use, and/or share (“process”) your information when you use our services, including without limitation when you visit https://homeoutletdirect.com/ (the “Website”), and/or applications available at the Website, and/or when you purchase something from us,  and/or engage with us in other related ways (collectively, the “Services”). This policy applies to all users of the site, including without limitation users who are browsers, vendors, customers, merchants, and/ or contributors of content.

BY USING THE SERVICES, YOU AGREE YOU: (1) HAVE READ OUR TERMS OF SERVICE AND THIS PRIVACY POLICY IN THEIR ENTIRETY; AND (2) UNDERSTAND, AND FULLY ACCEPT OUR TERMS OF SERVICE AND THIS PRIVACY POLICY, AS WELL AS OUR REFUND POLICY, SHIPPING POLICY, AND ANY OTHER COMPANY POLICIES FOUND ON OUR WEBSITE (COLLECTIVELY, THE “TERMS”). IF YOU DO NOT AGREE TO BE BOUND BY THE TERMS, YOU ARE NOT AUTHORIZED TO ACCESS OR USE OUR SERVICES AND MUST PROMPTLY DISCONTINUE USING AND EXIT THE SERVICES.

Reading this Privacy Policy will help you understand your privacy rights and choices. If you do not agree with either the Terms or our practices, you must discontinue using and exit the Services promptly.

Our store is hosted on Shopify Inc. They provide us with the online e-commerce platform that allows us to sell our products and services to you.

 

1.              WHAT INFORMATION DO WE COLLECT?

 

We collect personal information that you voluntarily provide to us or is collected automatically when you express an interest in obtaining information about us or our products and Services, when you visit or otherwise participate in activities on the Services, or when you contact us, outlined below. Additionally, as you browse the Website, we collect information about the individual web pages or products that you view, what websites or search terms referred you to the Site, and information about how you interact with the Site. We refer to this automatically collected information as “Device Information”.

Personally Identifiable Information (“PII”) you disclose to us.

The personally identifiable information (“PII”), which may specifically identify an individual or business, that we collect depends on the context of your interactions with us and the Services, the choices you make, and the products and features you use, including but not limited to, making purchases on the Website. The personal information we collect may include the following:

  • names;
  • phone numbers;
  • email addresses;
  • mailing addresses;
  • contact preferences;
  • contact or authentication data; and/or
  • any other identifiers which you may be prompted to provide in connection with accessing or using the Website and/or Services.

 

Non-Personally Identifying Information (“Non-PII”) automatically collected.

We automatically collect certain information when you visit, use, or navigate the Services. This non-personally identifying information (“Non-PII”) does not reveal your specific identity (like your name or contact information) but may include device and usage information, such as your IP address, browser and device characteristics and history, operating system, language preferences, referring URLs, device name, country, geolocation, behavioral consumer profile, information about how and when you use our Services, time spent on the Website and third party sites, pages visited, links clicked, payment methods used, the pages that led you to our Services, sand other technical information. This information is primarily used to maintain the security and operation of our Services, for our internal analytics and reporting purposes, and for assisting us in providing you with target marketing and promotional content, including, without limitation, related to your order.

The information we collect includes:

  • log and usage data. Log and usage data is service-related, diagnostic, usage, and performance information our servers automatically collect when you access or use our Services and which we record in log files. Depending on how you interact with us, this log data may include your IP address, Device Information, browser type, and settings and information about your activity in the Services (such as the date/time stamps associated with your usage, pages and files viewed, searches, and other actions you take such as which features you use), device event information (such as system activity, error reports (sometimes called ”crash dumps”), and hardware settings).
  • device data. We collect device data such as information about your computer, phone, tablet, or other device you use to access the Services. Depending on the device used, this device data may include information such as your IP address (or proxy server), device and application identification numbers, location, browser type, hardware model, Internet service provider and/or mobile carrier, operating system, and system configuration information.
  • location data. We collect geolocation data such as information about your device’s location, which can be either precise or imprecise. How much information we collect depends on the type and settings of the device you use to access the Services. For example, we may use GPS and other technologies to collect geolocation data that tells us your current location (based on your IP address). You can opt out of allowing us to collect this information either by refusing access to the information or by disabling your Location setting on your device. However, if you choose to opt out, you may not be able to use certain aspects of the Services.
  • payment information. In most events, your payment for an order is processed by a third-party payment provider (e.g., Shopify, Inc., https://shopify.com). You agree to abide by and be subject to the terms, conditions, and privacy policies of any and all third-party providers selected, in our sole discretion, which may change from time to time, in furtherance of providing the Services. We are not responsible for content on any third-party provider’s platform or on any other site outside of the Website. In limited events, we may collect payment data to process certain payments, such as your credit card number; however, we do not store any payment data.

 

2.              HOW DO WE PROCESS YOUR INFORMATION? 

 

We process your personal information for a variety of reasons, depending on how you interact with our Services, including:

  • to deliver and facilitate delivery of the Services. We may process your personal information to provide you with the Services.
  • to process your order. We may process your personal information, including, without limitation, sharing your personal information with certain third-party providers to process and ship your order, as well as to facilitate other transactions you initiate with us.
  • to respond to user inquiries/offer support. We may process your personal information to respond to your inquiries and solve any potential issues you might have with the requested service.
  • to send administrative information. We may process your personal information to send you details about our products and services, changes to our Terms, and other similar information.
  • to enable user-to-user communications. We may process your personal information if you choose to use any of our offerings that allow for communication with another user.
  • to request feedback. We may process your personal information when necessary to request feedback and to contact you about your use of our Services.
  • to send you marketing and promotional communications. We may process the personal information you send to us for our marketing purposes, if this is in accordance with your marketing preferences. You can opt out of our marketing emails, texts, or phone calls at any time. For more information, see “WHAT ARE YOUR PRIVACY RIGHTS?”.
  • to deliver targeted advertising. We may process your personal information to develop and display personalized content and advertising tailored to your interests, location, and more.
  • to post testimonials. We may post your Content (as it is defined in our Terms of Service), including but not limited to, testimonials on our Services relating to the order, and any and all images attached thereto, that may contain personal information.
  • to evaluate and improve our Services, products, marketing, and your experience. We may process your personal information when we believe it is necessary to identify usage trends, determine the effectiveness of our promotional campaigns, and to evaluate and improve our Services, including, without limitation, our products or marketing, your orders, and your experience.
  • to determine the effectiveness of our marketing and promotional campaigns. We may process your personal information to better understand how to provide marketing and promotional campaigns that are most relevant to you., to improve and optimize our Website (for example, by generating analytics about how our customers browse and interact with the Site, and to assess the success of our marketing and advertising campaigns).
  • to comply with our legal obligations and rights. We may process your personal information to comply with our legal obligations, respond to legal requests, and exercise, establish, or defend our legal rights, and/or to screen our orders for potential risk or fraud.
  • to fulfill other purposes. We may process your personal information to fulfil any other purpose as otherwise described to you at the point of collection.

 

 

3. WHEN AND WITH WHOM DO WE SHARE YOUR PERSONAL INFORMATION?

 

Vendors, Consultants, and Other Third-Party Service Providers. We may share your data with third-party vendors, service providers, contractors, or agents (“third parties”) who perform services for us or on our behalf and require access to such information to do that work. As an authorized dealer of products, we may also share your information with manufacturers, suppliers, and other providers of the products you purchase or browse on our Website to facilitate warranties, product support, and other product-related services. The categories of third parties we may share personal information with are as follows:

 

  • payment processors;
  • product manufacturers and suppliers;
  • ad networks;
  • communication & collaboration tools;
  • sales, marketing, and trend analysis tools;
  • property management software;
  • pricing tools;
  • testing tools;
  • Website hosting service providers;
  • data analytics services;
  • data storage service providers;
  • social networks; and
  • retargeting platforms.

 

We also may need to share your personal information with third parties in the following situations:

 

  • business transfers. We may share or transfer your personal information in connection with, or during negotiations of, any merger, sale of company assets, financing, or acquisition of all or a portion of our business to another company.
  • affiliates. We may share your information with our affiliates, if any, in which case we will require those affiliates to honor this Privacy Policy. Affiliates may include a parent company and any subsidiaries, joint venture partners, or other companies that we control or that are under common control with us.
  • business partners. We may share your information with our business partners to offer you certain products, services, updates, notices, promotions, in order to improve product offerings based on customer preferences and needs, and/or as otherwise stated in this Privacy Policy.
  • legal obligations. We may disclose information you provide, including your PII, if required to do so by law or if we believe, in our sole discretion, that disclosure is reasonably necessary to: (a) comply with federal, state, or local law, requests or orders from law enforcement, or any legal process (whether or not such disclosure is required by applicable law); (b) protect or defend us or a third party’s rights or property; (c) protect someone’s health or safety, such as when harm or violence against any person (including you) is threatened; (d) in compliance with subpoena, search warrant, or other lawful request for information; and/or (e) prevent fraud.
  • aggregate information. We may share aggregate information that does not include PII, and we may otherwise disclose Non-PII with third parties for industry analysis, demographic profiling, and other purposes. Any aggregate information shared in these contexts will not contain your PII.

§  Google Analytics. We also use Google Analytics tracking technology to analyze website traffic and improve our advertising efforts. We also use to help us understand how our customers use the Site.

§  You can read more about how Google uses your Personal Information here: https://www.google.com/intl/en/policies/privacy/.

§  You can also opt-out of Google Analytics here: https://tools.google.com/dlpage/gaoptout.

§  Microsoft Clarity: We also use Microsoft Clarity tracking technology to analyze website traffic and improve our advertising efforts. We also use to help us understand how our customers use the Site.

§  You can read more about how Microsoft uses your personal information here: https://learn.microsoft.com/en-us/clarity/faq#privacy

§  targeted advertising. We use your PII to provide you with targeted advertisements or marketing communications we believe may be of interest to you. For more information about how targeted advertising works, you can visit the Network Advertising Initiative’s (“NAI”) educational page at http://www.networkadvertising.org/understanding-online-advertising/how-does-it-work. You can opt out of targeted advertising by using the links below:

§  Facebook: https://www.facebook.com/settings/?tab=ads

§  Google: https://www.google.com/settings/ads/anonymous

§  Bing: https://advertise.bingads.microsoft.com/en-us/resources/policies/personalized-ads

§  Pinterest: https://help.pinterest.com/en/article/personalization-and-data

§  Additionally, you can opt out of some of these services by visiting the Digital Advertising Alliance’s opt-out portal at: http://optout.aboutads.info/

 

4.              THIRD PARTY WEBSITES

 

THE WEBSITE AND/OR SERVICES MAY CONTAIN LINKS TO THIRD PARTY OWNED AND/OR OPERATED WEBSITES. WE ARE NOT RESPONSIBLE FOR THE PRIVACY PRACTICES OR THE CONTENT OF ANY THIRD-PARTY WEBSITE. We suggest that you contact these third parties directly for information regarding their privacy, security, and data collection and distribution policies prior to providing them with any information.

We use Shopify to power our online store and therefore to not share personal information to facilitate your payment. You can read more about how Shopify uses your Personal Information here: https://www.shopify.com/legal/privacy.

5.              HOW LONG DO WE KEEP YOUR INFORMATION?

 

When you place an order through the Site, we will maintain your Order Information for our records unless and until you ask us to delete this information.

 

6.              DO WE COLLET INFORMATION FROM MINORS?

 

We do not knowingly solicit data from or market to children under eighteen (18) years of age. By using the Services, you represent that you are at least eighteen (18) years old or that you are the parent or guardian of such a minor at least thirteen (13) years old and you consent to such minor dependent’s use of the Services. Children under the age of 18 years of age must not use and must promptly exit the Services. By using the Services, you represent and warrant that you are of legal age to form a binding contract with us and meet all the foregoing eligibility requirements. If we learn we have collected or received personal information from a child under the legal age without verification of parental consent, we will delete that information. If you believe we might have any information from or about a child under the age of 13, please contact us at privacy@HomeOutletDirect.com with “Minor Data Collected Notification” in the subject line.

 

7.              WHAT ARE YOUR PRIVACY RIGHTS?

 

The types of personal data we collect are listed in “WHAT INFORMATION DO WE COLLECT” above. If we are relying on your consent to process your personal information, which may be express and/or implied consent depending on the applicable law, you have the right to withdraw your consent at any time. You can withdraw your consent at any time by contacting us by using the contact details provided in the section “HOW CAN YOU CONTACT US ABOUT THIS NOTICE? below. Please refer to our contact information below. However, please note that this will not affect the lawfulness of the processing of your personal information before its withdrawal nor, when applicable law allows, will it affect the processing of your personal information conducted in reliance on lawful processing grounds other than consent.

 

Opting out of marketing and promotional communicationsYou can unsubscribe from our marketing and promotional communications at any time by clicking on the unsubscribe link in the emails that we send, or by contacting us using the details provided in the section “HOW CAN YOU CONTACT US ABOUT THIS NOTICE?” below. You will then be removed from the marketing lists. However, we may still communicate with you — for example, to send you service-related messages that are necessary for the administration and use of your account, to respond to service requests, or for other non-marketing purposes.

 

If you do not want us to share your information with nonaffiliated or non-agent third parties for promotional purposes, by contacting us using the details provided in the section “HOW CAN YOU CONTACT US ABOUT THIS NOTICE?” below.

 

Cookies and similar technologies: Most Web browsers are set to accept cookies by default. If you prefer, you can usually choose to set your browser to remove cookies and to reject cookies. If you choose to remove cookies or reject cookies, this could affect certain features or portions of our Services. We do not control third parties’ collection or use of your information to serve interest-based advertising. However, these third parties may provide you with ways to choose not to have your information collected or used in this way. Most web browsers maintain a “help” section on the toolbar that provides more information about cookies. Please refer to this “help” section for information on how to receive notifications when you are receiving a new cookie and how to turn cookies off. For additional information, please visit All About Cookies.

 

8.              CALIFORNIA RIGHTS

 

Residents of certain states, such as California, may have additional personal information rights and choices. Please click here for more information about your state privacy rights. If you have questions or comments about your privacy rights, you may email us at privacy@HomeOutletDirect.com.

 

9.              CONTROLS FOR DO-NOT-TRACK FEATURES

 

Please note that we do not alter our Website’s data collection and use practices when we see a Do-Not-Track (“DNT”) signal from your browser. Most web browsers and some mobile operating systems and mobile applications include a DNT feature or setting you can activate to signal your privacy preference not to have data about your online browsing activities monitored and collected. At this stage no uniform technology standard for recognizing and implementing DNT signals has been finalized. As such, we do not currently respond to DNT browser signals or any other mechanism that automatically communicates your choice not to be tracked online. If a standard for online tracking is adopted that we must follow in the future, we will inform you about that practice in a revised version of this Privacy Policy.

 

10.           HOW TO REVIEW, UPDATE, OR DELETE THE DATA WE COLLECT FROM YOU?

 

Under applicable law, you or someone legally authorized to act on your behalf (your “authorized agent”), may make a request to access, correct or delete your PII. You may, under applicable law, also make a request to know or delete PII on behalf of your child (however, please note, we do not knowingly collect any PII of anyone under the age of eighteen (18). Requests or exercise of your right(s) can be made by:

 

  • emailing us at privacy@HomeOutletDirect.com with “Opt-Out Rights” in the subject line.
  • calling us at 1-800-495-0144

 

A request or exercise of your right(s) must provide sufficient information that allows us to reasonably verify you are the person about whom we collected personal information or an authorized agent, and should include: (i) the state of which you are a resident; (ii) a description of your request/exercise of your right, with sufficient detail that allows us to properly understand, evaluate, and respond; and (iii) identifying personal information.

 

We cannot respond to your request or provide you with personal information if we cannot verify your identity or authority to make the request and confirm your information.

 

We will only use your information provided in the request to verify the requestor’s identity or authority to make said request. We may not accommodate a request to change information if we believe the change would violate any law or legal requirement or cause the information to be incorrect.

 

11.           GOVERNING LAW

 

This Privacy Policy, your use of our Website and Services, and any disputes or claims arising from or relating to them shall be governed exclusively by and construed in accordance with the laws of the State of Delaware, United States, without regard to its conflict-of-law principles. By accessing or using our Services, you consent to the exclusive jurisdiction and venue of the state and federal courts located in Delaware for resolving any disputes arising from this Privacy Policy or your relationship with Home Outlet Direct.  The Services is not intended to subject us to the laws or jurisdiction of any state, country, or territory other than that of Delaware, United States. We do not represent or warrant that the Services is appropriate for use in any particular jurisdiction. Those who choose to access the Services do so at their own initiative and are responsible for complying with all applicable international, federal, state, and local laws, rules, and regulations.

 

12.           DO WE MAKE UPDATES TO THIS NOTICE?

 

We may update this Privacy Policy from time to time. The updated version will be indicated by an updated “last updated” date and the updated version will be effective as soon as it is accessible. If we make material changes to this Privacy Policy, we may notify you either by prominently posting a notice of such changes or by directly sending you a notification. We encourage you to review this Privacy Policy frequently to be informed of how we are protecting your information.

 

13.           HOW CAN YOU CONTACT US ABOUT THIS NOTICE?

 

We welcome your comments and questions regarding our privacy policies. If you have any questions about this Privacy Policy, please contact us at:

 

Home Outlet Direct

Email: privacy@HomeOutletDirect.com

Telephone: 1-800-495-0144